You've got your hands in marketing—you're a business owner with marketing chops, a copywriter, an agency owner, a freelancer, an in-house marketer...
You want to find your people, build a resilient business, and have fun—without working 40 hours a day.
You want to stand the f*ck out in a way that speaks to your soul.
After helping 100s of folks, those are the themes I tend to help with the most:
What to sell (offering)
Where to win (positioning)
Who to focus on (segmentation)
What sets you apart (weirdness)
How to get better leads (lead gen)
Why should people care (uniqueness)
What to say (message, point-of-view)
It includes:
Audit of your business
Private 1:1 coaching session (1h30)
Two feedback rounds (within ~14 days)
Session recording & transcript in your inbox
Customized one-page Stand The F*ck Out canvas
We typically cover two to three of the themes mentioned above (which is a lot!).
90 minutes is actually pretty long if you consider the following:
I'll join the session ready to rock'n'roll after taking the time to research your business and audit the situation you're in. No useless chit-chat.
I don't try to figure things out from scratch. I use my Stand The F*ck Out methodology to identify issues and find the right solutions.
I only work with under-the-radar marketers, so I typically see similar struggles across the board.
I'm radically candid, so we can get to the truth fast.
After the session is over, you'll also have the opportunity to rewatch the session in your own time and ask for my feedback.
"You can't see the label when you're inside the jar." That's from my good friend and author David C. Baker.
It's probably easier for you to "fix" other people's businesses than it is to work on yours. And that's completely normal. We all need outside perspectives at some point.
Bring all your mess with you, and come on in! If your positioning was clear and you knew EXACTLY what to do for the next three quarters, you wouldn't need to stand the f*ck out, would you?
If you're unsure of where you should be heading or what your plan should look like, we will break that down into actionable steps. I'm not going to leave you with a massive, 785-item to-do list. Together, we will select the few really critical items to action.
You're right. It's not a comfortable decision to make. But you know what they say, "If it were easy, everyone would do it." I hope there's enough information on this page to help you make the right choice.
After clicking on "Book Now," you'll be taken to checkout to register your account and pay via Stripe. After that, you'll be invited to book a time that suits you for our session.
First, that rooster has a name. He's called Roger. He's my pal.
Second. Why not?
If, after reading your answers to my questionnaire, I feel like I won't be able to help, I'll refund your money in full and guide you to a different solution.